Impressive Nintendo audience activity
According to Nintendo's latest financial report, President Shuntaro Furukawa announced that the combined active player base across the Nintendo Switch and Nintendo Switch 2 platforms reached an impressive milestone of nearly 129 million users over the past year.
The company emphasizes that maintaining the engagement of its current audience is just as important as expanding the owner base of new consoles.
Plan for the future
- The number of annual active players consistently exceeds 100 million even after the release of the Nintendo Switch 2.
- Nintendo aims to create conditions so that existing users continue playing on Switch family devices, rather than focusing solely on attracting newcomers.
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