The basketball simulator NBA 2K27, released earlier this year on platforms including the Nintendo Switch 2, showed solid commercial performance, but still failed to fully reach the publisher's internal goals.
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Take-Two CEO Strauss Zelnick told Bloomberg in an interview that the game's sales currently stand at around 4 million copies. This makes the project the second most successful game in the franchise, though the company's internal forecasts were higher.
Zelnick shared his perspective on the reasons behind this outcome:
- The GTA 6 factor: Players decided to hold onto their funds for the upcoming release of the next installment in the iconic crime series.
- Decline in the sports genre: Other sports releases this year also sold worse than expected.
Despite not hitting the initial targets, Take-Two still considers the release of NBA 2K27 a success. The game is available for purchase, including on Nintendo Switch 2.
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