The Triumph of The Legend of Zelda Against Competitors
Nintendo recently delighted fans with the Legend of Zelda 40th Anniversary Direct presentation, where the main highlight was the announcement of the updated The Legend of Zelda: Ocarina of Time for the next-generation Switch 2 console. The broadcast attracted tremendous attention from gamers around the world and set new viewership records.
Impressive Broadcast Statistics
According to analytical reports from The Game Business and LevelUp Analytics, the Zelda Direct broadcast reached a peak of 2.1 million concurrent viewers. This result surpassed the metrics of other major gaming industry events:
- Zelda Direct: 2.1 million peak viewers;
- Gamescom Opening Night Live: 2.0 million peak viewers;
- Sony PlayStation State of Play: 1.0 million peak viewers.
Thus, the presentation of a single Nintendo franchise drew twice as many viewers as Sony's State of Play show and even surpassed the year's main gaming event — Gamescom Opening Night Live.
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